Guide
Fall in love with your Brand Community
A guide to creating live exchanges on your online store between your shoppers and the most experienced cyclists, and product users, in your brand community for compelling brand experiences.
Among many other things, this Community Guide looks at:
- What is a brand community?
- This is how you find yours
- Now, let‘s find the real experts
- How you use an expert brand community on your online store
- Why not leveraging your brand community is a mistake
- Guurus explain: “Why am I a Guuru”
- Feedback from online shoppers
- Brands that involve their expert community in their online stores
Download this Guide